Browsing all articles tagged with online reputation

Effective social media for good online reputation management

These days, technology has played a major role in the way online transactions are handled. The emergence and presence of various social media platforms is in itself been a positive step which has enabled many individuals and companies to have better social media presence. While social media platforms provide an ideal way for a company to connect with its clients, they need to be managed with caution as they can also destroy a company’s reputation.

As a business owner, you should know that one negative comment on social media can destroy your online reputation as an organization. Proper online reputation management policies therefore need to be implemented to ensure that effective monitoring is done especially on the various social media platforms.

It is good to note that companies need to be on top of things especially when it comes to management of social media content. It is important to ensure that content which is posted on social media platforms should not in any way damage the reputation of a company.

Good online reputation management policies require that companies should effectively monitor their social media platforms to ensure that only positive commentaries are allowed on social media pages. There are some companies whose online reputation has suffered seriously due to negative comments on social media platforms.

Each organization needs to ensure that effective online reputation management policies have been put in place to ensure that social media platforms are effectively managed and monitored. Establishing a key online presence with positive reputation is a must for companies which are keen on winning new customers.

Social media platforms have helped many organizations to effectively mingle with their clients and the outside world. It is good to note that online reputation management policies need to cover the use of social media platforms. Actually, social media platforms are supposed to be used to positively portray the company and not vice versa.

Proper management of social media platforms is a key component for good online reputation. Companies whose reputation has been damaged through social media platforms needs to take immediate steps and have this trend reversed.

The good news is that there are several online reputation management companies which have been tasked with ensuring that their clients get to receive positive media coverage. It is important for companies to note that good online reputation needs consistent efforts to monitor and ensure that a company’s reputation online is not tarnished.


Use of testimonials to build online reputation

The concept of online shopping has become quite prevalent these days. Nowadays, many shoppers are utilizing various online platforms to get access to various products and services. Many of us nowadays prefer to shop and find various products and services using various online platforms. Most online users have admitted to the fact that online testimonials play a key role when it comes to enhancing business online reputation.

If you own an online store that offers various products and services, you need to ensure that various online reputation management policies are put in place to ensure that your clients come to trust you when it comes to provision of top notch products and services. It is unfortunate to note that some awesome online businesses have failed to succeed doing business online because of failure to implement effective online reputation management technologies.

Testimonials are an important part for any company which is keen on building a sustainable online reputation. Testimonials have enabled several online businesses to flourish as well as gain a competitive advantage over others. If you are running an online store offering various products and services, it always advisable to encourage your clients to leave comments and reviews detailing their personal experience with your products and services.

Good testimonials have helped companies to effectively gain a good online reputation. Generally, online clients usually feel more comfortable doing business with firms which have a good online reputation when it comes to customer service as well as product quality. So, if you have an online business, you should focus on building its online reputation in a bid to have more customers.

It has been noted that having a good online reputation is the best way for a business to effectively capture new markets as well as ensure that customer loyalty is kept at its best. Having clear and effective online reputation management policies have helped several online businesses to grow their online empires.

Every online business needs to make sure that its clients give an account of their experience after purchasing certain goods or services. Customer testimonials are a good way of building online reputation especially due to the fact that they publicly display a firm’s competency when it comes to various areas such as customer service and product quality.

Online reputation management is a core aspect for every online business which is keen on retaining its customers as well as strategically position itself with the purpose of acquiring new markets.


Remove link from Google – myth or reality

With the growing potential of online reputation management there are more and more services that get listed in the standard work scope of every single reputation management company. One of the services that most of these companies provide is ‘remove link from Google.’ So today we are going to review what does this mean and how this can be done.

First of all we would like to make a note that remove link from Google statement is ambiguous. When it comes to online reputation management all the individuals and companies who discovered that they have some sort of negative identity online are ready to spend huge money to get such link(s) removed from the search results completely. However this is not as easy as it seems. In fact there is no way remove link from Google search results completely so that there will be no way to find it at all. Even if you will и lucky enough and the administrator or webmaster of the internet resource where the negative link is posted will agree to remove this entire page from their website – the information with the negative link will still be available through Google cache. In this case the alternative is to try to outrank this negative link and push it off to the lower positions I the search results so it is not so obvious.

Outranking the negative links in search results may differ. It depends on the amount of links that need to be outranked, how long ago these links were posted and what are the websites where these links were posted. For example the link with negative information that was posted at some infamous website or blog that gets just a few hits per day should not be a problem to outrank. However if the link is posted at some website with good PR (PageRank) and this specific link is getting hundreds of visits per day + people are leaving negative comments on this page as well – in this case you are in big trouble and most likely you will need to turn for professional online reputation company since in most cases people can’t fulfill this on their own.

Another thing to mention is that online reputation management is continuous process. Because of this most of the reputation management companies charge a one-time fee at the beginning of your project and then when the goal is achieved they will be charging you smaller monthly fee for maintaining the positive links and posts that were created to bump out the negative link that was bothering you from the top positions of Google search results. Somebody would say that this is not fair and simply is a waste of money however as statistics shows people would rather be paying 100-200$ monthly and would live stress free knowing that they have online reputation company that works for them on a daily basis providing them the defense of their online identity and remove link from Google if it is possible or will outrank the link if the first option is not available.


Protective Online Reputation Management

Defending a brand online is as important task as building online reputation for the newly created one. Prophylactic online reputation management is preventative and useful way of securing online positions and information that is showing in the search results when someone is doing a search for your brand’s name. By reviewing the trends an identifying proper search queries (key words), creating positive online reputation, managing social profiles, doing regular article writing and blog commenting online reputation issues can be effectively reduced or avoided completely.

Prophylactic online reputation management should definitely be a part of every company’s online security plans. The reason is that years of careful reviews and proper products/services positioning along with hundreds thousands of dollars that you’ve spent on marketing and advertisement of your brand can all be laid waste if the competitor will simply start posting negative fake reviews about your brand online and if those reviews will hit the first positions of search results when people will be searching online for the name of your brand. In this case this will be a serious issue that might destroy your business empire.

As the most practice shows the majority of search engines users usually use the default search settings and one of the setups is displaying 10 search results per page. In case the search has been done for your brand name, the name of the product or service that your brand provides, or the name of the executive in your company, there will be 10 lines of related search results and this is what you have to convince them that you are worth of trust and doing business with. It is not even a question that in the ideal world you definitely would want to control all ten of those search results. As the latest research results shows 86% of all the people who are using search engines for finding the necessary information are looking at the first page of search results only, controlling the first ten search results allows the company not only to present its products/services in the most professional way but also secure positions for the possible fraud attacks from the competitors that will be trying to destroy your brand’s online reputation.

So the conclusion is very simple: the earlier you will start thinking about your online reputation protection upfront and start taking actions to move forward in this direction the easier it would be to achieve and secure positive search results. By using existing social profiles resources and bookmarking website along with corporate website, blog/forum and other sources of interaction with Internet users and spreading the word online the dominant positions in the search results can be had. At Rep Management Firm .com we realize how important your online reputation is for your business growth. Our professional reputation management firm consists of a professional technical team and search engine optimization experts along with dedicated in-house content copyrighters who will do all the best to take over all your online reputation management needs and make your life stress free. Contact us today for a free quote and we will select a perfect solution for you that will match your needs and budget. Your good reputation is our responsibility!


Protect Your Good Name Today!

Consumers are more likely than ever to use the Internet in forming their opinions about a product or service than ever before.  Social media allows anyone with an Internet connection to be very vocal about how they feel about companies. Every single day, massive amounts of consumer generated content makes it way online adding to a collective perception that forms your online reputation.

On the downside, there’s also no telling how much of this content is genuine. Sadly, smear campaigns have also gone virtual so that misleading information is often given as much legitimacy as any other piece of online information. Anonymity online gives some people a false sense of entitlement to come out with grossly inaccurate information against their competitors.

That’s why it’s crucial for both individuals and businesses to monitor and manage their online reputation. Why wait for negative publicity to be published about you when you can take simple steps to protect your good name or try to remove name from Google?

A reputation management company like specializes in protecting your name and reputation from bad publicity. Using different approaches, will analyze each and every aspect of your online brand and determine a strategy that will not only protect your good name from attacks but promotes a positive view of your name or brand.

As one marketing firm puts it, people need to monitor the “conversations” being made about their name or brand and implement proactive strategies to listen and react across a wide range of media which includes Twitter, social networks, forums, blogs and online review sites.

Still not convinced? Then consider the fact that while a customer with a good experience will typically tell 3 to 5 people, a customer who has a poor experience, for whatever reason, will tell more than 20. Factor in the speed with which bad news travels online through viral media, and a single person with an axe to grind against you or your company can do considerable damage to your name.

For more information about this service and many other online reputation management services please visit – online reputation management company who is considered one of the leaders in online reputation management industry!


Protecting Your Good Name from All Angles

Your name is your brand and that brand is vulnerable to bad publicity no matter how conscientiously you try to behave or act in the real world.  At some point, something negative will pop up online from disgruntled co-workers, irate customers, or worse, competitors posing as customers who are dissatisfied.

Social media can rapidly turn one person’s opinion into a widely held belief. Many times, a completely unfounded and baseless statement becomes the central piece of information other people will use to form a judgment about you or your business. It’s not fair but that’s how it works online since people rarely bother to look beyond the first page results they get on search engines like Google.

Managing your online reputation is a matter of closely monitoring what comes up when someone casually searches your name online. Take time to read up on what people are saying about you and you might be surprised at what you uncover. is an online reputation management company that provides a variety of reputation management services that address your need to protect and maintain the integrity of your name or brand. examines each and every case and comes up with a carefully crafted customized strategy designed with your needs in mind.  The team is made up of lawyers, public relations practitioners, search engine optimization (SEO) specialists and professional content writers who work hand in hand to execute effective strategies which will help ensure that the first impression people get when they Google your name will be favorable to you.

Even if you don’t have any negative publicity online about you, it certainly can’t hurt to invest in online reputation management services that will help you gain better control of how the public perceives you on the Internet.  In many ways, good online reputation management can even be an effective tool for marketing your business online.

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